Our Story
It all started while Josh was working as a health educator at the MGH Charlestown Healthcare Center. He kept hearing from his families that it was difficult to shop for healthy food — at that time, the only grocery store in the neighborhood was shutting down for a year-long renovation. The health center had no way of solving for the fact that patients didn’t have access to the food they needed to stay healthy. It was this experience that inspired Fresh truck to rethink the traditional grocery store model, make it mobile and bring food closer to the people that need it the most.